Technology projects · Market development
Berezovoy develops and delivers technology projects across digital media, audiovisual systems, audience intelligence and mobility.
Current initiative · 2026
BrasOOH is a venture developed within Berezovoy. Following an initial R&D and MVP phase from 2019 to 2021, it resumed go-to-market work in 2026 with a focus on data products, measurement, integrations and commercial enablement.
Visit BrasOOH ↗Berezovoy’s roots are in international technology representation and local market development. The work evolved from technical and commercial support into broadband systems, digital cinema, audiovisual infrastructure, digital signage and DOOH.
Across these chapters, the operating model has remained consistent: understand the technology, translate it into the local market and stay close to execution.
Selected organizations, clients, partners and initiatives
IMAX · HUGHES-JVC · BROADSIGN · PANASONIC · DFS · DNTV · YAMANA · RBS · SOMA · RZK · ABOOH · BRASOOH
Digital signage, ProAV, control environments, corporate automation and digital menu boards — from early Ya Mogu projects to DNTV/DFS and their continuity within Panasonic.
Regional market development connecting software, network operators, integrators and the operational foundations of digital out-of-home.
An engineering and design venture for light electric vehicles. GoSurfer was its first product: an award-winning MVP developed through Brazil’s innovation ecosystem.
Work spanning ad-tech, operations, sensors, audience data, programmatic infrastructure and the development of common measurement language.
View the full timeline ↗
A curated route into existing articles, talks and source material covering DOOH, digital signage, programmatic infrastructure, audience measurement and standards.
Explore Thinking ↗Selected projects · Partnerships · Industry initiatives
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